Lifecycle
For reusable email sections that support product, customer, and operational messages.
Template Hedgehog
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Production block
Related Products Row
Cross-sell row for adjacent products, accessories, and browse-follow-up recommendations.
Product SectionsLifecycle
Use this block when
Use beneath a hero product or order summary when adjacent items should feel like a lightweight secondary action.
Typically appears in
In the middle of the email, where features, products, or content need structured comparison.
Why it exists
To reuse a production-tested email section without starting from a blank file.
Preview
Rendered production artefact for workflow review before handoff.
Where this block earns its place
Treat the component as one production section inside a larger message system. It should support the send goal, survive handoff, and remain easy to review before compilation.
Typically used in
These relationships help buyers understand the block as part of a send, not as an isolated catalogue item.
Practical QA before handoff
Keep the checks short and action-oriented. The goal is to help teams decide whether this block is ready to enter a workflow.
- Review every CTA href after the ESP rewrites or tracks links.
- Confirm image assets are absolute HTTPS URLs before handoff.
- Check the mobile preview before placing this block into a full workflow.
- Ensure each product card has a clear text name and price, not just an image with implied meaning.
- Avoid making every product link read the same in assistive technology by varying the accessible context.
- Gmail (Web + Mobile): Primary spacing, stack order, and CTA rendering hold up in Gmail web and mobile views.
- Outlook Desktop (Windows): Three-up product rows are stable, though Outlook can compress price spacing and stack the cards sooner.
Build the next section around it
A production email usually needs a stack of blocks. These nearby sections are a sensible next choice when assembling a full send.
Abandoned Cart Reminder
Cart recovery block for browse abandonment, incomplete checkout, and return-to-cart campaigns.
Discount Promotion Banner
High-contrast promo banner for discount pushes, limited offers, and short-term campaign incentives.
Product Highlight Feature
Split product feature block for spotlight offers, new arrivals, and campaign hero products.
MJML and HTML remain available
Source stays below the preview and workflow context. Copy MJML when assembling a system, or compiled HTML when preparing ESP handoff. Template Hedgehog Pro includes the full offline archive for teams that need the complete system locally.
Block assembly: place this section inside the same <mj-body> as your other production blocks, then stack sections in send order.
Editable source
Block MJML
Section-only MJML for assembling an email from multiple reusable production blocks inside a shared project.
Formatting code preview...Compiled output
Block HTML
Component-only compiled markup for block-level inspection and HTML assembly workflows.
Formatting code preview...