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Production block

Footer Onboarding Legal

Onboarding-specific footer with preference language tailored to support and activation messaging.

FootersOnboardingHandoff support

Use this block when

Use in activation, guarantee, or post-purchase flows where support language needs to be clearer than in a general marketing footer.

Typically appears in

At the close of the email, where support, legal, and brand trust need to be retained.

Why it exists

To help lifecycle teams guide users towards the next meaningful action.

Preview

Rendered production artefact for workflow review before handoff.

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Footer Onboarding Legal rendered email block preview

Production role

Where this block earns its place

Treat the component as one production section inside a larger message system. It should support the send goal, survive handoff, and remain easy to review before compilation.

Onboarding

For activation and lifecycle flows where the block needs to move users to the next step.

Handoff support

For legal, support, and trust information that needs to survive ESP handoff cleanly.

Workflow context

Typically used in

These relationships help buyers understand the block as part of a send, not as an isolated catalogue item.

Onboarding activation

Drive first meaningful action and reduce first-week drop-off.

View workflow

Trial ending reminder

Increase paid conversion before trial access lapses.

View workflow

Onboarding

Guide a new or returning user to the next activation step.

View workflow

Password reset

Keep account-access copy direct, secure, and easy to verify.

View workflow

Implementation

Practical QA before handoff

Keep the checks short and action-oriented. The goal is to help teams decide whether this block is ready to enter a workflow.

  • Review every CTA href after the ESP rewrites or tracks links.
  • Confirm image assets are absolute HTTPS URLs before handoff.
  • Check the mobile preview before placing this block into a full workflow.
  • Confirm footer, legal, unsubscribe, and support copy before send.
  • Explain the preference action in plain language so the footer remains understandable out of visual context.
  • Keep the legal text grouped logically because stacked layouts can otherwise make the footer feel noisy.
  • Gmail (Web + Mobile): Primary spacing, stack order, and CTA rendering stay stable in Gmail web and mobile views.

Pairs well with

Build the next section around it

A production email usually needs a stack of blocks. These nearby sections are a sensible next choice when assembling a full send.

Footers

Footer Privacy Light

Light regulatory footer for app or support sends that need policy and legal copy without store links.

Footers

Footer

Support details plus preference and unsubscribe links for compliant email endings.

Footers

Footer App Legal

Light footer variation for app and digital-product emails with extra trademark or platform-copy space.

Source and output

MJML and HTML remain available

Source stays below the preview and workflow context. Copy MJML when assembling a system, or compiled HTML when preparing ESP handoff. Template Hedgehog Pro includes the full offline archive for teams that need the complete system locally.

Block assembly: place this section inside the same <mj-body> as your other production blocks, then stack sections in send order.

Editable source

Block MJML

Section-only MJML for assembling an email from multiple reusable production blocks inside a shared project.

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Compiled output

Block HTML

Component-only compiled markup for block-level inspection and HTML assembly workflows.

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